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Successful Management by Motivation: Balancing Intrinsic and Extrinsic Incentive

About this book:

Motivation lies at the centre of a highly controversial debate on the factors that drive human activity, the use of tools to promote motivation and the role of simple person-to-person interaction in everyday life. As the old proverb «You can lead a horse to water but you can't make it drink» illustrates, motivation is not something that can be commanded.


The solution is thus to create favourable conditions that foster a consistently high level of motivation. Of central importance is the nurturing of motivation in subtle, finely balanced doses, applying a broad range of already familiar motivational tools with the necessary care for appropriateness. From the manager's perspective, the aim must be to find an optimal mix of intrinsic and extrinsic motivation. Beyond this - and just as important - is the need for all employees to actively cultivate motivation, treat their fellow colleagues with fairness to approach critically any unthinking inclination to maximize monetary gains.

This book explores the «age-old» theme of motivation, in today's modern and rapidly changing context.


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